The TED talk that I am going to be talking about is called How I Hacked Online Dating by Amy Webb. The backstory for this TED Talk is that Amy had no success with online dating so she made a spreadsheet and chronicled the story of how she went on to hack her online dating life – with frustrating, funny and life-changing results. Amy Webb heads the digital strategy house Webbmedia Group and she is the author of the book Data: A Love Story.
Here is my personal review of the video:
Amy Webb is a sincerely funny woman. She spoke about her story when it came to online dating. Many of her friends and family tried to tell her not to be so picky! As a Jewish woman, Webb was already behind the rest of her family when it came to “growing up.” She is a data generator and a professional journalist so she works better when things can be put into quantitative lists and algorithms. Well, with her firest algorithm, she realized that she should have needed to start her timeline to marriage 5 years ago… this was disconcerning for her…
Webb then tried to calculate the probability of finding “Mr. Right” in her city and found out that there are 35 men, TOTAL, in Philadelphia that meet her criteria. She decided that there were two ways for her to proceed. Wither try to not think about it and hopefully just run into Prince Charming or start online dating. She decided on online dating.
Apparently the data she had aquired plus an algorithm would lead her to her perfect man. The only problem with online dating is that it makes you fill out Cosmo-like questionnaires and Webb HATES questionnaires. So, in this instance she decided to just use her resume to answer the questions… talk about #FAIL!
She ended up going on truly awful dates and even got ditched with a check for over $1100! She also learned that men who drink Scotch reference kinky sex more often than men who do not.
Webb’s new plan was to create spread sheets for each man and find out what data points she wanted her man to have.
Her goal: Find her Jewish Prince Charming
One month later after doing a LOT OF RESEARCH she collected a lot of data for analysis, and found that smart people write more but popular men and women stick to less words, nonspecific language. She decided that her profile was not very approachable and after analyzing this research she was able to create a super profile!
#WIN! Woohoo! She found her Prince Charming and he is perfect for her.
If you would like to watch the TEDTalk, you can watch it here.
But for the rest of us, this means that there is an algorithm for love, but you need to write it yourself. Once you figure out your own framework and play by your own rules, finding love is much easier.